Your Team's Best Performance Starts with Understanding Each OtherΒ 

DISC-powered team workshops that turn miscommunication into collaboration β€” for small businesses in Sarasota and beyond.

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HOW WE WORK WITH YOUR TEAM

Where Would You Like To Start?

Discover

Is your new manager set up to succeed? 60% fail in their first 24 months. Take the free 3-minute Readiness Quiz to find out where yours stands β€” plus what to do next.

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Workshop

Reset your team's communication in half a day. The DISC Team Workshop gives your team a shared language for how each person communicates, handles pressure, and works best β€” in one half-day session, on-site or virtual.

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Transform

Build the full leader's toolkit. A six-month cohort program for managers ready to go beyond DISC β€” EQ, conflict resolution, crucial conversations, and a Maxwell capstone, paced monthly so the learning sticks.

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FREE GIFT

Take The 7 Days To Financial Freedom Challenge

Kickstart your financial success with step-by-step guidance, hands-on resources, and daily group accountability check-ins.

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NICE TO MEET YOU

I'm Starla Longfellow

With an MBA, DISC Certification, and training as a John Maxwell Leadership Coach, I bring a unique blend of business strategy and people development to every engagement.

I founded HCI Consulting to help small business leaders in Sarasota and beyond build stronger, more connected teams. Through DISC-powered workshops, I give teams a shared language for understanding each other β€” so they can communicate better, resolve conflict faster, and perform at their best.

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Certified DISC Consultant with deep expertise in behavioral assessments and team dynamics.

DISC Certified

Trained by the John Maxwell Team to develop leaders who inspire, influence, and elevate their organizations.

Maxwell Leadership Coach

MBA-trained strategist who connects people development to real business outcomes and lasting growth.

MBA, Business Strategy

Maviea Shaw Easter

Strategic Leader & Innovation Driver

"There are few leaders in healthcare who have mastered blending clinical, operations and technical expertise to transform teams. Starla leads with passion and people who work with or for her are inspired to serve with purpose."

Ginger Collins

Executive Director of Strategic Events

"Her ability to elevate her colleagues comes from her outstanding leadership skills along with her desire to play well with people. Starla rises above any challenges and excels in seeking solutions for absolute results."

Chuck Powell, PhD, PCC

CEO & Executive Coach

"Starla is an authentic leader. She thinks and operates on a global level, yet is able to precisely drill down whenever necessary. Her leadership ability optimizes the performance of those around her."

ONLINE COURSES

The Money School

Take control of your financial future with these comprehensive courses.

Financial Foundations

Learn the basics of sound financial management with this 6-week course.

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Dominate Debt

Say goodbye to debt for good with this easy-to-follow 5-step system.

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Mortgage Mastery

Learn how to back your investments with real estate and qualify for the best rates.

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Credit Card Crash Course

Build and maintain a high credit score with this 5-week step-by-step course.

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