Your Team's Best Performance Starts with Understanding Each Other
DISC-powered team workshops that turn miscommunication into collaboration — for small businesses in Sarasota and beyond.
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HOW WE WORK WITH YOUR TEAM
Where Would You Like To Start?
Discover
Take an individual DISC assessment and get a personalized 1-on-1 debrief to understand your unique communication style.
Workshop
A half-day DISC team workshop giving your team shared language, insights, and an action plan for better collaboration.
Transform
Ongoing leadership coaching and team development that builds on DISC insights to create lasting culture change in your organization.
NICE TO MEET YOU
I'm Starla Longfellow
With an MBA, DISC Certification, and training as a John Maxwell Leadership Coach, I bring a unique blend of business strategy and people development to every engagement.
I founded HCI Consulting to help small business leaders in Sarasota and beyond build stronger, more connected teams. Through DISC-powered workshops, I give teams a shared language for understanding each other — so they can communicate better, resolve conflict faster, and perform at their best.
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Certified DISC Consultant with deep expertise in behavioral assessments and team dynamics.
DISC Certified
Trained by the John Maxwell Team to develop leaders who inspire, influence, and elevate their organizations.
Maxwell Leadership Coach
MBA-trained strategist who connects people development to real business outcomes and lasting growth.
MBA, Business Strategy
Maviea Shaw Easter
Strategic Leader & Innovation Driver
"There are few leaders in healthcare who have mastered blending clinical, operations and technical expertise to transform teams. Starla leads with passion and people who work with or for her are inspired to serve with purpose."
Ginger Collins
Executive Director of Strategic Events
"Her ability to elevate her colleagues comes from her outstanding leadership skills along with her desire to play well with people. Starla rises above any challenges and excels in seeking solutions for absolute results."
Chuck Powell, PhD, PCC
CEO & Executive Coach
"Starla is an authentic leader. She thinks and operates on a global level, yet is able to precisely drill down whenever necessary. Her leadership ability optimizes the performance of those around her."
